Tomorrow, Learn How Big Data is Driving the Future as Veros Advisors Brings Leading Futurist & Area Executives Together for “DESIGNING THE FUTURE”
Philadelphia,
Pennsylvania – November 6, 2013 – Tomorrow, Veros Advisors, a design-driven strategy and
innovation firm
based in suburban Philadelphia, presents an extraordinary preview of what is
ahead, bringing together one of the world’s leading futurists and five of the
Greater Philadelphia region’s forward-thinking business leaders, for “DESIGNING THE FUTURE,” at the Union
League of Philadelphia on Thursday, November 7th.
Patrick Tucker,
deputy editor of THE FUTURIST magazine and director of communications
for the World Future Society, will
deliver the keynote address at “DESIGNING
THE FUTURE.”
“More
than 68 percent of American adults now carry a computer around with them in
their pocket in the form of a smartphone,” said Tucker. “Through our movie and
music streaming, our tweeting, our check-ins, the average
American generates 1.8 million megabytes of data on a yearly basis
There will be 44 times as much digital information in 2020 (35 zetabytes) as
there was in 2009 (8 zetabytes) according to the research group IDC. Welcome to
the world of big data. But what does this new era mean for us as business
leaders, consumers, and professionals? I argue that we can use that data to
plan for and design for the future in
a way that would have seemed impossible just a few years ago.”
Tucker’s keynote presentation will
be followed by a panel discussion featuring Tucker, joined by Stephen Tang, CEO, University City Science
Center; Tom Doll, President, Subaru of America; Lawrence Husick, Managing
Partner, Lipton, Weinberger & Husick and Serial Entrepreneur; and Youngmoo Kim, Director, The exCITe Center,
Drexel University. The panel will be moderated by Frank Pulcini, Founder and President of Veros Advisors.
“DESIGNING THE FUTURE”
will be presented in the Lincoln Memorial Room at the Union League, from 7:30
a.m. to 10:30 a.m. A hot buffet
breakfast will be served. Tickets are
$45 in advance, and registration for the event is available online at http://designing-the-future-r1.eventbrite.com/
“Innovation by design is not a skill
used only by professional futurists,” said Pulcini. “Innovation by design is much like any other
business function. It requires a clear strategy, committed resources and
the right tools. There is one other critical element: an inquisitive mind
willing to reach beyond the obvious. Attendees at ‘DESIGNING THE FUTURE’ will learn
how to improve their skill at designing their futures, what new analytical
tools they can use, how to be more innovative, and the difference
design-thinking can make in their organizations. This isn't about theory -- it's
about practical, proven initiatives, straight from the stories of organizations
that have embraced innovation by design for competitive advantage.”
About
Veros Advisors:
Veros Advisors is a design-driven strategy
and innovation firm that helps individuals and enterprises adopt a
person-centric approach to innovation and growth. The company collaborates
with a wide variety of clients on innovation and strategy initiatives,
including brand, communication, business design, insights and discovery, and
product and service innovation. Additional information is available at http://www.verosadvisors.com.