Ohana Companies Teams with Visa to Transform Rebates


Wilmington, DE – October 22, 2007 – Ohana Companies today announced an agreement with Visa, a key building block in Ohana’s effort to move the inefficient and costly mail-in rebate and fulfillment process to a new business model where “Everybody Wins.”

Ohana’s relationship with Visa, effective immediately, enables Ohana Companies to begin issuing rebates with Visa prepaid cards or Visa virtual accounts instead of old-fashioned paper checks. Ohana has chosen Visa exclusively as its brand for rebate cards. Ohana’s rebate cards will be issued by Citibank.

“We’re excited to be partnered with the premier brand in the payment industry,” said Sean Kirker, President of Ohana Companies. “Our customers expect us to continue to drive innovation in the rebate industry, and our relationship with Visa is one of our first steps in transforming the broken rebate model that has frustrated consumers, retailers and manufacturers for decades. We’re replacing the old, outdated ‘win-win’ business model into one where ‘Everybody Wins’.”

Kirker joined the Ohana family earlier this year, and is a proven innovator of consumer products in the financial services industry. Prior to joining Ohana, Kirker held a number of key leadership positions at MBNA America (Wilmington, DE). Kirker led the product development team in the creation of several industry firsts. Most recently he was a core member of the team behind the successful launch of MBNA’s American Express product, a US banking industry first.

“Our relationship with Visa is another element of Ohana’s vision and expertise in bringing better technology and better practices to the rebate business, and continuing to drive innovations that benefit consumers, manufacturers and retailers,” said Chris Quinlan, Founder and Chief Executive Officer of Ohana Companies.

Utilizing revolutionary, patented and patent-pending technology and processes to change the way consumers, retailers and manufacturers participate in rebates and promotional marketing, Ohana Companies motto is “Everybody Wins.” Customers are always informed through a friendly process and fast rebates. Retailers experience increased sales, control over the process, and provide a positive customer experience. Manufacturers also experience increased sales, an insight into their return on investment, and again, a positive customer experience.

Customers never have to wonder about the status of their rebate or reward. A constant communication program uses e-mail to keep customers informed throughout the rebate cycle, minimizing dissatisfaction.

The Ohana process ties into the retailer’s point-of-sale system for all critical information. Ohana’s unique data collection, validation and Return of Customer Spend (RoCS®) platform provides valuable redemption options to customers when they file their rebates, RoCS offers retailers the opportunity to convert 100 percent of their consumer rebates into sales and profit, and also gives them full insight and control over the post-transaction customer experience.

About Ohana Companies:
Ohana Companies utilizes revolutionary, patented and patent-pending technology and processes to change the way consumers, retailers and manufacturers participate in rebates and loyalty marketing. The company’s motto is “Everybody Wins.” Inspired by a Hawaiian word which means “family” in an extended sense of the term, Ohana Companies has virtually eliminated the inefficient and costly mail-in rebate and fulfillment process by offering the first, 100-percent online solution to redeem, validate and fulfill rebates via the web. Additional information about Ohana Companies is available online at http://www.everybodywins.com/.

Media contact:
Jim DeLorenzo
Phone: 215-564-1122
E-mail: jim@jhdenterprises.com