The New Expresso HD Bike Makes its Public Debut to Rave Collegiate Reviews at NIRSA: Leaders in Collegiate Recreation Annual Conference in Las Vegas
Sunnyvale, California
– April 5, 2013 –
Last month, Interactive Fitness
introduced the new Expresso HD Bike at
the NIRSA:
Leaders in Collegiate Recreation Annual Conference & Recreational
Sports Exposition in Las Vegas, and it received rave reviews from college
recreation leaders, including from attendees who competed in the NIRSA
Interactive Cycling Challenge.
 |
| Last month, Interactive Fitness introduced the new Expresso HD Bike at the National Intramural-Recreational Sports Association (NIRSA) Annual Conference & Recreational Sports Exposition in Las Vegas, and it received rave reviews, especially from college recreation leaders who competed in the NIRSA Interactive Cycling Challenge. Pictured here are women's finalists Ali Casquireo of Oregon State and Allison Yarrow of Millersville. More information is available at http://ifholdings.com/College?r=jim. |
Gaining
fans at dozens of colleges across the nation, the Expresso Bike from Interactive
Fitness is an exciting new way to engage students and members. Additional information about the Expresso Bike from Interactive Fitness is available by going to the Interactive Fitness college website.
In
Las Vegas, as an example of the kind of engaging community competitions
available on the Interactive platform, the NIRSA Interactive Cycling Challenge
featured eight men and eight women from colleges and universities across the
nation, representing their schools in a single-elimination, bracketed cycling
challenge. In the women’s competition,
Allison Yarrow from Millersville University won the title with Ali Casqueiro
from Oregon State finishing second, Danielle Caldwell from Oregon State
finishing third, and Emily Charnowsi from Boston College finishing fourth.
Casqueiro
is the Membership Coordinator in the Department of Recreational Sports at
Oregon State University. “I signed up to
compete on the new Expresso HD Bike
at NIRSA in Las Vegas to be part of something active and engaging in my first
visit to NIRSA. I had never seen the Expresso
HD Bike before, but as an avid cycler and as a cycling instructor, I was
curious,” said Casqueiro. “After my first ride on the Expresso HD Bike I was definitely
hooked! The opportunity to ride against others, the whole interactive
part, it was so different for me. Sometimes training for cycling can be a
lonely sport; you need to visualize in your mind what a course might look like,
with the Expresso Bike you don’t
need to visualize, it’s all there for you. The courses were great, and
varied, definitely challenging. That last ride we had I was
exhausted. A whole different workout every time I was on the Expresso Bike. I’ve seen bikes
like this before, but never rode on one. It was a really fun experience,
I enjoyed the competition and the camaraderie, the virtual completion ability
gives you the competitive spirit in a virtual setting that is refreshing and
unique.”
In
the men’s competition, Matt Stancel from the University of Iowa took first
place and won the $300 prize, with Reed Phinisey from the University of
Nebraska-Lincoln finishing second, Jared Utterback from Montclair State third,
and Steve DiPaolo from Stanford University fourth.
 |
| Last month, Interactive Fitness introduced the new Expresso HD Bike at the NIRSA: Leaders in Collegiate Recreation Annual Conference & Recreational Sports Exposition in Las Vegas, and it received rave reviews, especially from college recreation leaders who competed in the NIRSA Interactive Cycling Challenge. Jared Utterback of Montclair State and Steve DiPaolo of Stanford congratulate each other after a hard fought battle for 3rd place. More information is available at http://ifholdings.com/College?r=jim |
DiPaolo
is the Director of Marketing and Senior Coordinator of Rec Facilities in the
Physical Education, Recreation and Wellness division of the Stanford University
Athletic Department. “I had my first chance to ride the new Expresso HD Bike at NIRSA in Las
Vegas. Overall, I was very impressed. When I’m working out normally
I have a hard time psyching myself up, like on a spin bike or a stationary
bike. The Expresso Bike makes
the experience much more enjoyable,” DiPaolo said. “I thought the new Expresso Bike was quite comfortable, as
a cardio bike it offers a seamless experience. The only cycling I usually do is
a spin class, but with the Expresso Bike
there is so much to learn, so many options, and all of them are easy to learn,
easy to control. It was an enjoyable experience. We rode over three
different courses, one was a 2.5 mile course, the next a five mile course, the
last day, a one mile time trial. The graphics were great, compared to
other bikes I’ve seen it’s like night and day. The Virtual Competition is
sure a great differentiator – I think for a student or staff – giving them an
additional incentive to compete on this bike. It creates an added element
of excitement and interest. The two choices, competing with a friend or
competing against your previous rides is impressive. I would definitely
recommend the new Expresso HD Bike
to anyone interested in bringing the experience of Virtual Competition in a
state-of-the-art bike that encourages your riders and members.”
Phinisey
is the Graduate Assistant for Strength Training and Conditioning and a Personal
Training Supervisor in the Campus Recreation department at University of
Nebraska-Lincoln. “I had never ridden an
Expresso Bike before, but I was
informed of the competition prior to the conference and I was interested in
what this equipment had to offer,” said Phinisey. “Once competing and
experiencing the equipment at varying intensities I was very impressed with its
practicality. With being an avid cyclist I was mostly fascinated with the
organic feel of the rides corresponding to courses we rode and it’s response to
the manual shifting features. The Expresso
Bike was un-like any other stationary bike I had ever ridden before as the
bike has features that most stationary bikes don’t have, being the shifting
capabilities and clip-in features. I would consider it the closest transparency
to actually being outside and riding on a road or competitive bicycle. The
experience was riveting to say the least, the features of this bike truly
captured what it is like to ride outdoors whether that is competitively or just
for recreation. The virtual competition with other colleges and other riders is
great! It gives us recreational professionals an opportunity to offer some
truly special programming to our student populations. I feel this type of
equipment is on the cutting edge of fitness technology and with the
ever-growing interest in the virtual aspect it is definitely a piece of equipment
to consider for purchasing.”
Well
beyond a stationary bike, the Expresso
Bike from Interactive Fitness is
the one product that does it all. It
enables riders to experience full virtual reality, as they ride through over 40
different “worlds,” ranging from a one-mile speed course to a 20-mile mountain
climb. And it replaces “cardio
isolation” by keeping the riders “social” -- every Expresso Bike is connected via the Internet, enabling riders to
share their rides, and compete “virtually”
with riders in other locations around the country, instantly. The Expresso
Bike features state-of-the-art electronics and features designed to
stimulate the mind as well as the body, and enable riders in one location to
virtually race against another rider or group of riders in another
location. These “Virtual Races” are
stored and remembered, tracking progress automatically as the rider becomes
stronger and healthier.
For
additional information on the Expresso
Bike from Interactive Fitness,
visit the Interactive Fitness
college website.
Media Contact:
Jim DeLorenzo
215-266-5943