Early-Bird Registration Ends August 23rd for Reality Marketing™ Summit



For Immediate Release

Early-Bird Registration Ends August 23rd for Reality Marketing™ Summit, Tuesday, October 23rd in Philadelphia; Philly-Area Entrepreneurs Get a Crash Course in Building Sales from Fellow Successful Business Leaders

Philadelphia, PA – August 14, 2007 – The deadline for “early-bird” registration for the Reality Marketing™ Summit 07 in Philadelphia is rapidly approaching, as the roster of speakers, sponsors and guests continues to grow.

Philadelphia-area business owners and entrepreneurs will have access to marketing secrets that can generate sales in less than 30 days, on Tuesday, October 23rd. The Reality Marketing Summit 07 will offer them a crash course in Reality Marketing, helping them to understand the cost-effective things they can do immediately to drive sales. Hosted by Square 2 Marketing, the one-day event will take place within Philadelphia’s first skyscraper, an architectural icon of the International Style, the swanky Loews Philadelphia Hotel, from 8 a.m. to 3:15 p.m.

Tickets for the Reality Marketing Summit are $199 per person for those registered by the August 23rd “early bird” deadline. Registration, as well as additional information about tickets, sponsorship opportunities, and speakers is available online at http://www.realitymarketingsummit.com/. After August 23rd, the regular ticket price is $249.

Sponsors of the inaugural Reality Marketing Summit include: Square 2 Marketing (host); Wachovia (NYSE: WB); Unreal Marketing Solutions, Inc.; Sandler Sales Institute; FSMI; Goldenberg Rosenthal, LLP.

A number of Philadelphia’s most experienced and successful business executives will be among the speakers at the Reality Marketing Summit 07. These entrepreneurs will share their thoughts on how to grow your business, improve your recruiting, increase sales, enhance marketing, and streamline financial operations. They include:

  • Eric Keiles, Square 2 Marketing: A leading sales and marketing strategist focused on pioneering a new breed of business solutions. Keiles, along with his partner Mike Lieberman, coined the concept, Reality Marketing™ to describe how small- and medium-sized businesses can utilize cost effective marketing tactics to achieve dramatic growth. He is the editor of a weekly newsletter reaching over 10,000 business owners and entrepreneurs focusing on this topic. Keiles is the founder and Chief Marketing Officer of Square 2 Marketing, Inc., a professional services company providing sales and marketing strategy and creative/technical execution for diverse clients. A gifted entrepreneur, Keiles has founded and grown four companies since 1997. He and his partner have grown Square 2 Marketing, the company they founded in 2002, from a boutique agency, to a full-service developer of comprehensive marketing strategy and tactics.
  • David Mills, Sandler Sales Institute: Mills specializes in high integrity, no-nonsense approaches to business development that get results while preserving the professional's self-respect. He has more than 18 years of business development, management, and training experience. Previously Vice President and General Manager of Fortune 500 Company Goodrich, Inc., and Business Leader with W. L. Gore & Associates, Inc., he has successfully led the turn-around of many companies and the commercialization of products and services across North America, Japan, Europe, and Australia.
  • Michael Stalbaum, Unreal Marketing Solutions: The CEO and co-founder of Unreal Marketing Solutions, Stalbaum is an industry visionary and sought-after lecturer, lending his acumen to local and national Interactive marketing conferences and speaking engagements. Specifically, Stalbaum addresses the current state of online marketing and SEM strategies, as well as the industry’s future trends. Under Stalbaum’s leadership, Unreal Marketing has grown into one of the leading Interactive marketing companies in the U.S., having won multiple awards for their SEM capabilities and Online marketing creativity. Unreal’s client roster includes the Warnaco brands of Speedo USA and Calvin Klein Underwear; David’s Bridal and Priscilla of Boston; Wilmington Trust Bank; and, CreditReport.com to name a few.
  • Tim Walsh, Financial Synergies Management (FSMI): Tim Walsh founded FSMI in an effort to guide organizations and individuals to maximize their potential. He is goals driven and supports clients to take control of their lives to improve professional and personal results. Walsh has achieved leadership positions in finance, information technology, and sales over his twenty-two year career. He has served such diverse posts as Chief Financial Officer, IT Director, and Plant Controller at several Fortune 500 companies such as Masco, PPG Industries, Bristol-Myers and Westinghouse. Walsh has extensive experience in business process reengineering; activity based costing; IT project management; and has been successful at profitability management throughout his career. He has experience in seven different verticals. Walsh’s most recent experience prior to the founding of FSMI was at CorePROFIT Solutions as vice president, managing core advisory teams for the company’s PROFITwise advisory practice for financial services organizations. In addition, he served as the company controller.

Additional information about the Reality Marketing Summit 07 is available online at http://www.realitymarketingsummit.com/.

About Square 2 Marketing:
Square 2 Marketing has helped hundreds of business owners increase sales through its "no fluff" marketing campaigns, free marketing coaching, free web casts, pod casts and workshops. The firm delivers affordable, outcome-based strategies, tailored to the requirements of each distinct organization, as part of an ongoing commitment to the business community in the Philadelphia and New Jersey areas. Additional information is available at http://www.square2marketing.com/.

“Reality Marketing” and “Marketing Machine” are Trademarks of Square 2 Marketing, Inc.

Media Contact:
Jim DeLorenzo
Phone: 215-564-1122
E-mail:
jim@jhdenterprises.com